Reverse graffiti or chalk expressions?
A campaign with a relatively large number of chalk expressions in a small area can sometimes cause complaints from competitors and fellow entrepreneurs, local residents or the municipality. Depending on the number of desired placements and your specific wishes regarding the positioning of the statements, we can in most cases make an estimate of the sensitivity to complaints in advance. When you are betting temporary chalk expressions if you think the risk is too high, reverse graffiti may be a better alternative for you. With the reverse-graffiti technique we spray hot water at high pressure through a mold. The contrast that this creates on the surface makes your advertisement visible. The disadvantage of reverse graffiti is that this technique can only be used on a limited number of surfaces.
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