In September 2015 we carried out a reverse graffiti campaign for Stichting Lezen en Schrijven on location in Amsterdam, Rotterdam, Utrecht and The Hague. This outdoor advertising campaign with approximately 200 expressions was used as a supplement to an existing advertising campaign. A separate template has been used for each city so that the number of low-literate persons per city is correct.
Number of expressions
200
LocationsCountry
Amsterdam, Rotterdam, The Hague, UtrechtThe Netherlands
MonthYear
September2015
You May Also Like
Chalk expressions for bicycle parking at Municipality of Zaandam