Burna Boy guerrilla marketing campaign

Promotional marketing and spectaculars

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Burna Boy guerrilla marketing campaign

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Client

Category

Street advertisingStreet advertising (438)

Type of service

Promotional marketing and spectacularsPromotional marketing and spectaculars (18)

Purpose or opportunity

To promote the new Burna Boy album, we have hung metal signs in 150 places in Amsterdam and Rotterdam. This action was performed as a guerrilla stunt, many of the signs have been hanging for months.

Number of expressions

150

LocationCountry

AmsterdamRotterdamThe Netherlands

MonthYear

Mei2021