Which formats are possible?
For our reverse graffiti, chalk expressions and rain advertising campaigns, we usually use a template with a size of approximately 1,25 m2. An expression in this format is, at the average viewing angle and walking speed, easy to oversee for pedestrians. A larger format can often not be grasped at a glance, which means that the expression misses its target. Usually a size is maintained that is around 1x100cm, but the exact size can be determined on the basis of what may be displayed (the content). We recommend keeping the design simple and clear.